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Designers Guild
Designers Guild

Care Guide For Towels

Towels Buying Guide

The bathroom is a peaceful and tranquil place. Somewhere you can retire at the end of a long day and let your worries wash away.

Our collection of sumptuously soft towels from linen to pure Egyptian cotton are the very last word in luxury and all in an array of bright and bold colours, as well as classic whites and creams.

With superb quality and innovative design, using the very best materials and an extensive colour palette our range of towels will complete any bathroom. To ensure you receive longstanding luxury from your towels take a look at our towel tips.

General care for your towels

Laundering towels in warm water and a gentle detergent is often the best way to clean them. It is advised that you do not use fabric softener regularly on your towels as it can reduce the absorbency.

The quality of towels is determined by the GMS (grams per square metre). Poor quality towels have a GMS of between 200 and 300. Superior quality towels have a GMS of between 400 and 600. The more grams per square metre, the more absorbent and longer lasting the towels.


  • Always follow the washing instructions on the label
  • Limit the use of fabric conditioner on your towels - whilst it may make them feel soft, using conditioner leaves a coating which reduces absorbency.
  • Avoid contact with strong facial cleansers, particularly those that contain Benzoyl Peroxide, it can cause a bleaching effect.
  • Pulled threads can simply be cut off; they will not run because the towel is woven.

Our types of towel:

  • Coniston: is a luxurious 100% pure Egyptian cotton 700 gms. These plain dye towels are available in a range of 10 colours.
  • Tribeca: this towel is a luxurious 600 gms pure cotton towel with a heavy textured feel
  • Soho: 100% pure cotton at 540 gms in a pure white striped rib
  • Quadretto: a fabulous fresh tonal check of pure cotton and coordinating white trim
  • Orcia: our linen towel has a pure textured feel, 100% 205 gms pure honeycomb linen. Available in a range of colours.
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